Life labs was piloting a omni-channel service were patients could book a lab appointment from a phone, website, or in office kiosk.
The proposed interface and solution needed UX and interaction design updates to make the product look cohesive to the desired experience and brand identity.
The current process to book a lab appointment with Life Labs was to go to a lab location directly, book your appointment, and wait for someone to call your name when you were next in line. Patients would receive a quote for how long the wait would be, but ultimately was not able to have greater transparency into how long it was going to take.
In a partnership with Pivot Design Group, we created a booking process that allowed users to book their appointment ahead of time using a digital channel to give them the freedom to manage their time.
Illustrations really helped bring a calm and approachable tone to an otherwise uncomfortable experience. I used different shades of blue to show depth, and a bright red to add a focal point to the illustrations. The red is applied to create expectations so the user will always know what they are booking an appointment for.